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The Latest in Helmet Technology

Specialized ANGi Helmets


Crash Detector Safety Beacon Live Tracker

Until now, helmets only added protection during a crash. But with the addition of both MIPS (Multi-directional Impact Protection System) and our exclusive ANGi (Angular and G-Force indicator) sensor, Specialized helmets now add protection before, during, and after a crash. That's because Specialized transformed the modern helmet into a live tracking device, crash detector, and safety beacon that connects you to help when you need it most.

This Helmet Calls for Help

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Bontrager WaveCell Helmets

New Bontrager WaveCel road, mountain, commuter, and e-bike helmets are remarkably effective at preventing concussions caused by common cycling accidents.

WaveCel is a revolutionary helmet safety tech that’s available exclusively in Bontrager helmets. Standard foam helmets are designed to protect against direct impacts. But WaveCel accounts for how most cycling accidents actually happen: ungracefully, with twists, turns, and angled impacts.  

Meet Pedal Power's Newest Employee

Merle Grey Anderson

Merle is a 12 week old Australian Shepherd. Malen says to tell everyone that each bike they buy earns them one puppy pet.

Pedal Power Is Looking for a Few Good Men ... and Women!

As always, we're gearing up for Spring.  Play your cards right, and you could find yourself working here ... with US!  Wouldn't that be special?  We need both technicians and sales folks, and will consider both full and part timers. Friendly enthusiasm is always a must, and a love of cycling would also be a plus.

We offer competitive pay, bonuses, the chance for industry certifications and conferences, vacation and health insurance for full-time employees, and a fun atmosphere.  We understand that not everyone has been fortunate enough to have a career as a bike technician, and we've had good success re-training people from other mechanical and engineering fields.  So if you're one, come in and see us. We've also been the first paid job for many high school students and we're looking for more of them; but you must be at least 16 years old to work here. 

Of course, neither gender nor race is an issue.

And you won't need an army haircut.  

Electra Townie - The Bike for the Rest of Us

Don’t think of yourself as a cyclist?  A bit concerned about your balance?  Never felt comfortable on a bike when your feet can’t touch? Got a significant other you just can’t hook on cycling?  Maybe your youngster’s having trouble learning to ride on two wheels.  Or maybe you’re just looking for cool styling.  We’ve got the bike for you – Electra.  

Shop Electra